100% Wool Coats: Why Fabric Content Matters When Buying a Winter Coat

The Perfect Blend: Why a 100% Wool coat is worth the investment

Spoiler Alert: Not all "Wool Coats" are made of wool. In fact, today, many coats that look like wool are actually made of synthetics.

For this reason, it's so crucial to look at the label on your clothes (which are required by law) to find out the actual composition of your coat so that you can weigh the pros and cons.

First Off - Is a 100% Wool Coat Really Worth it? 

If you're shopping for a warm winter coat, chances are you've seen labels claiming to be “wool.” But how often are these coats actually made from 100% pure wool — and does it really matter? The short answer: yes. And at The Checkroom, our coats are made with 100% wool from fiber to finish — a rarity in today's market.

Understanding what’s actually in your coat is key to getting what you paid for — especially when investing in quality, warmth, and longevity. 

When it comes to selecting the perfect wool coat to keep you warm and stylish during chilly seasons, one crucial factor to consider is the wool content. The right blend of wool can significantly impact the coat's warmth, durability, and overall performance. 

What Makes Wool so Special

Wool is a natural insulator, moisture-wicking, and biodegradable — making it one of the most functional and sustainable fabrics on earth. When you're buying a 100 wool coat, you’re getting:

• Better warmth without bulk

• Natural breathability (no overheating)

• Durability that resists wear and pilling

• Timeless texture and drape

Blends may look similar at first glance, but over time, they lose their shape, pill more easily, and don’t offer the same level of performance or craftsmanship.

Wool is a natural fiber known for its remarkable insulation properties. It has the ability to regulate body temperature, keeping you warm in cold weather and cool in warmer temperatures. Additionally, wool is moisture-wicking, meaning it can absorb and release moisture without feeling damp, making it an excellent choice for varying weather conditions.

100 Wool vs. Wool Blends: What's the Difference?

The wool content in a wool coat is typically represented as a percentage. When shopping for a wool coat, you'll encounter various blends, and understanding what these percentages mean can help you make an informed decision.

1. 100% Wool - A coat made from pure wool is considered premium quality. It offers maximum insulation, breathability, and natural water resistance. While 100% wool coats may be on the pricier side, the investment is often justified by their longevity and superior performance.

2. 80-90% Wool - Coats with 80-90% wool content strike a balance between quality and affordability. These blends maintain excellent insulation properties while incorporating other fibers like polyester or nylon for added durability and cost-effectiveness. This range is ideal for those seeking a high-quality coat without breaking the bank. 

3. Wool Blends (50-70% Wool) - Wool blends, typically ranging from 50-70% wool, are popular for their versatility. These coats often feature a mix of wool, synthetic fibers, and sometimes cashmere. While they may not provide the same level of warmth and quality as higher wool content coats, they are typically the most affordable option.

Why Fabric Content Matters in Winter Coats

Here’s how 100% wool coats compare to common blends:

A women’s 100% wool coat is an investment — but one that pays off in wear, comfort, and timeless style

But Wait! Not All Wool Is Created Equal

Wool comes in many varieties, and the quality of the fiber plays a major role in how a coat feels, performs, and lasts over time. Lower-end wools can be coarse or loosely spun, which leads to pilling, stiffness, and a shorter lifespan. At The Checkroom, we use premium-grade wool fibers that are carefully sourced and tightly woven to create a smoother hand-feel, better drape, and longer wear. Our wool is not just 100% in content — it's 100% in quality, traceability, and integrity. From farm to fabric, every step of our supply chain is designed to deliver outerwear that meets the highest standard of craftsmanship.

It Doesn’t End With Wool

While the fiber content is key, the lining of your coat also plays a crucial role in both warmth and quality. A fully lined coat not only offers a polished, structured finish — it also adds an extra layer of insulation, making it warmer and more comfortable in cold weather. At The Checkroom, all of our coats are fully lined for both performance and longevity.

That said, some brands offer unlined options — even in high-end fabrics like cashmere — as a way to reduce costs. But without a lining, coats can feel less substantial, wear out more quickly, and often provide less warmth. If you're investing in a coat you’ll wear for years, lining is something worth looking closely at.

(explore our signature 100% wool coat collection, seen above)

In Summary: Know What You’re Buying

If you want warmth, longevity, and a timeless look — invest in a true 100% wool coat. Don’t settle for blends disguised as quality. Look closely at the label, ask questions, and choose brands that are transparent about their materials and sourcing.

At The Checkroom, we believe the clothes you wear should be made with integrity — and our 100% wool coats are proof that sustainability and luxury can go hand in hand.

Ready to invest in quality that lasts?
→ Shop Women’s 100% Wool Coats